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Converse

The hype around collection shoes is overshadowing the game of basketball.

 

As the original basketball shoe and the counterculture brand, Converse is uniquely positioned to bring the focus of basketball, back to basketball. We’re countering the hype to defend the game against the onslaught of collector culture.

 

CW: Franky J

ADs: Chase Harris & Anastasia Gheorgoudas

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